Food and Product Photography
9 Weeks | $425 | Online
Have you ever wondered how a photograph of a delicious dish can make you want to visit a specific restaurant? Or how you can see a product in a glossy magazine and in that moment, know how it feels on your fingertips? Do you want to learn how to create those kinds of images?
This course will introduce students to the basics of how to create compelling food and product imagery. Among other topics we will address the use of natural light, studio light, focal length, composition, and subject-matter styling. The course is intended for students who wish to explore and develop an understanding of the process and techniques for creating promotional-use images for social media, commercial advertisements and editorial pieces. Each week students will execute and produce imagery highlighting food or products, which they will then workshop. The objective is to give students a foundational knowledge of the core skills for creating promotional imagery, while also helping students hone their ability to deliver and receive feedback effectively.
Students must have access to a digital camera with manual controls allowing them to manipulate exposure, shutter speed, ISO, and focus. For certain optional modules, students will also need access to a computer with photo editing software.
What You Will Learn:
- Understand and apply basic principles of food preparation and product styling.
- Manage color and contrast to produce beautiful shots.
- Create appropriately styled sets.
- Explore the different ways to style and compose shots for maximum impact.
- Understand how to use natural and studio light to enhance images and create a mood.
- Apply proper exposure techniques.
- Gain confidence on how to choose the best images, edit those images for creativity and presentation, and share the images online.
Quarters Offered: Fall, Spring | Online
Course Fee: $425
Prerequisite: Photo I: Aperture, Shutter Speed & ISO (ART-40629). Students must have experience using manual camera settings (aperture, shutter speed & ISO).
Materials/Software/Hardware: Creative Cloud Photography Plan required (Adobe Photoshop and Adobe Lightroom). Full adjustable DSLR or mirrorless camera. Tripod recommended.
Note: Elective course for the Photography: Images and Techniques professional certificate.
Contact: For more information about this course, please email unex-digital@ucsd.edu.
Course Number: ART-40730
Credit: 3.00 unit(s)
Related Certificate Programs: Photography: Images and Techniques
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9/24/2024 - 11/23/2024
$400
Online
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CLASS TYPE:
Online Asynchronous.
This course is entirely web-based and to be completed asynchronously between the published course start and end dates. Synchronous attendance is NOT required.
You will have access to your online course on the published start date OR 1 business day after your enrollment is confirmed if you enroll on or after the published start date.
Jekel, Kendra
Kendra Jekel is a freelance photographer who specializes in food and product photography. In her free time, she creates fine art imagery of forgotten landscapes situated predominately in the Southwest.
Kendra received her BFA and MFA from the Academy of Art University in San Francisco, CA. While there she immersed herself in the study of various photographic techniques, concepts, and historical influences. This foundational education provided her with a strong technical background and a solid understanding of the artistic principles that underpin the medium.
Kendra began her freelance business over 10 years ago and has acquired clients both locally and nationally. She now focuses her work mainly on shooting seasonal menus for local restaurants and helping chefs and food blog...Read More
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TEXTBOOKS:
No information available at this time.
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POLICIES:
Early enrollment advised.
No UCSD parking permit required.
No visitors permitted.
No refunds after: 9/27/2024.
Early Enrollment Discount: $400 ($425 if enrolled after 8/26/2024).
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NOTE:
SCBWI/MOPA members can receive our $25 Early Enrollment discount prior to course start date. The max discount a MOPA/SCBWI member can receive for one class is $25. It is applied upon course enrollment over the phone or in person with proof of membership. This is an online course. There are no face-to-face class sessions. You'll have access to your online course on the published start date. Login on your MyExtension account, select My Courses and click the link under LOCATION.
9/24/2024 - 11/23/2024
extensioncanvas.ucsd.edu
You will have access to your course materials on the published start date OR 1 business day after your enrollment is confirmed if you enroll on or after the published start date.
There are no sections of this course currently scheduled. Please contact the Arts, Humanities, Languages & Digital Arts department at 858-534-5760 or ahl@ucsd.edu for information about when this course will be offered again.