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Ocean Conservation Behavior 

From overfishing and bycatch to plastic pollution and habitat loss, many of our planet’s most significant ecological challenges are driven by the destruction of ocean environments around the world. The threats to ocean health can sometimes seem insurmountable, however, strategic, effective communication methods that are grounded in behavioral science and psychology have the power to influence significant, lasting change for marine conservation. In this course, students will learn about the specific actions relevant to ocean conservation from a global perspective. Participants will examine how successful ocean conservation campaigns are designed with a focus on cultural awareness, equity, and inclusivity alongside educational, social, and psychological principles to promote individual and collective action at all levels of society. Explore ocean conservation decision-making and behavior change and take a critical look at what is working as well as the role of ocean literacy education around the world.

Learning Objectives:

  • Understand and describe the importance of ocean conservation
  • Identify and prioritize target behaviors to address specific ocean conservation problems
  • Appropriately tailor messaging for diverse global audiences 
  • Monitor and evaluate the success of informal ocean education activities
  • Identify the differing approaches and purposes of individual action and civic action 

Course Number: ENVR-40026
Credit: 3.00 unit(s)
Related Certificate Programs: Sustainability & Behavior Change

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