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Design III: Branding & Systems
9 Weeks | $695 | Online and In-class

Logo, visual language, systematic approach
Learn to develop memorable identity systems using symbols, icons, logos, and comprehensive environments to define and reinforce personality, tone, and voice. Good brand identity is rooted in solid strategy, involving empathy/research, and ideation; leading to strong, ownable brand identity systems.

Quarters Offered: Fall, Spring | Online & In-class
Course Fee: $695
Prerequisite: Design II: Information Design
Note: Fulfills 3 units towards requirements for the Communication Design Certificate program.  Required course for the Communication Design Certificate.
Next Step: Design IV: Capstone
Contact: For more information about this course, please email

Course Number: ART-40724
Credit: 3.00 unit(s)